While having a Google Ads certification is not a legal requirement for working as a Google Ads consultant, it is highly recommended. A Google Ads certification shows that the consultant has a strong understanding of Google Ads and has passed a rigorous exam that tests their knowledge and skills.
Having a certification can also give clients peace of mind, knowing that they are working with a knowledgeable and qualified consultant. Additionally, being certified can help the consultant stand out in a crowded market and potentially lead to more business opportunities.
That being said, a certification is not the only factor to consider when hiring a Google Ads consultant. It’s also important to look at their experience, track record, and reputation to ensure they are the right fit for your business needs.
